1% of business travellers are female. 2015 marked the trend of women quitting their jobs to travel around the world. We earn from qualifying purchases on Amazon, and also from other retailers you may find on the site. 57 is the average age for women travellers in the UK. They are known for being the most dodgy in every town. Women taking a solo trip spans across the generations but is heavily skewed to women over 50. 2. The rise of the mature solo traveller In past years, solo travel was propelled by millennials heading off on a gap year prior to starting higher education. Other complaints include women-only hostel rooms being priced higher than mixed dorms, and other pricing approaches that penalise solo travelers. In a search for the most popular destinations, thetop 10 countriesfor US female solo travellers were Cuba, Macedonia, UAE, Nepal, Egypt, Albania, Finland, Mexico, Guatemala, and Luxembourg. Sources:GutsyTraveler,Condor Ferries,Girl Power Marketing,Booking.com -1, Booking.com -2. 3. Solo female travel companies increased by 230% in recent years. Solo travel for women is focused on freedom, impulsivity as well a chance to meet new people. The most important key figures provide you with a compact summary of the topic of "Solo travelers" and take you straight to the corresponding statistics. How to Create the Perfect Fall Travel Capsule, 20 Excellent TSA Approved Toiletry Bags (2022), All the Ski Essentials (+ Printable Packing List! Women travel solo everyday and do not suffer the same fate, if you look at the statistics it's miniscule. 27%of travel agents surveyed say the most popular reasons for women traveling alone are shopping and sightseeing. A Booking.com. A positive experience with a brand as a solo female traveler will open the doors to future bookings as a family, couple, group of friends or even for a business trip. Social media has become a vital source of information for female travelers, with Instagram and Pinterest becoming the main destination for travel inspiration. Yet, the destination that male and female solo travelers choose tends to vary. Regardless of world events, 86% of women state that they are not afraid to travel. What is the age and average income of female travellers? Contact us to request a bespoke report, cutting / segmenting the data in a way that makes a difference to you. and over 1Mio. Furthermore, Numbeo states that Guadalajara's crime rate has increased over the past three years. 54% of affluent travellers with incomes of over $250,000 are women. It has been found that 80% of all travel decisions are made by women. 46% of women traveling solo said they travel alone for freedom, independence, and the chance to do what they want, when they want. data than referenced in the text. Women book tours and activities 67% of the time. 10 Solo female travelers explain how they saved up to travel. When looking at the type of travel women do, not surprisingly, it varies. 46% of women traveling solo said they travel alone for freedom, independence, and the chance to do what they want, when they want. This is because women see travelling as a chance to reward themselves and see it as an opportunity to escape. It is also understood that safety comes in numbers when travelling, especially when visiting somewhere known to have a higher crime rate. The data are sparse, but there are some articles online that speculate that the solo travel market will be the first to recover out of the pandemic. The primary reason being that women generally consider Europe safer than other Asian, Middle Eastern, and . The destinations vary and span the globe. It has been found that Japan is the best place to visit for solo woman travelers when considering a variety of different factors. The solo female travel space is undeniably growing. The combination of womens spending power and the fact that women make the majority of travel decisions make women a powerful demographic that cannot be ignored. Sources: Solo Traveler World,The Wandering RV,Condor Ferries, Booking.com. Sources: Statista.com, aarp.org, astuteanalytica.com, travelzoo.com, Travelzoo survey. One in six people (15%) of us have already taken a . This was followed by France, Spain, USA, Indonesia, Italy, Australia, Canada, Portugal and the Philippines. An astounding 85% of these solo travelers are women." Source; Searches for "Solo Women Travel" surge in 2019. They are increasingly joining group tours, and safety is top of mind for those solo travelers. A rough cost for a round-the-world trip for one person a year is $20,000 ($18,588.39). Sources:GutsyTraveler,Condor Ferries,Girl Power Marketing,Booking.com-1,Booking.com-2, travelzoo. Have honest and trustworthy reviews and ratings, not ones that are sponsored or can be bought in any way- including influencers that do not say their honest opinion. There were fewer data available on women traveling with family, but so much data on the girlfriend getaway. In the UK, solo female travel statistics reported that 54% of females find pleasure in flying alone. They make up 80% of all travel decisions and book tours & activities 67% of the time. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); I wasnt always obsessed with packing lite. Somewhere in southern Sri Lanka. 62 percent of female British travelersbetween 25 and 45 years of age usedsocial media to keep in touch with home. Female Solo Travel: Where do women travel solo and why? Sources: Skift, FlightNetwork, TravelDailyNews, Trekksoft, NationalGeographic, CNTraveler. 2. Use generic location tags. Non-millennial women who travel solo. ), 20 Best Sling Backpacks for Travel | 2022, 25 Excellent Convertible Backpack Purse Options For Travel (2022), 25 Best Sun Hats for Female Travel: Packable and Stylish, 5 Flip Flops For Summer That Do Not Hurt (Really! 7. They are the real travel influencers. Safety worries decreases from 75% to 52% for those with more than 10 solo trips. We will continue to watch the trends going forward. 2 Learn how to serve solo female travelersWe provide consultancy services on how your business can better serve / cater to Solo Female Travelers, based on our annual survey insights. Our group members often report hospitality staff commenting on the fact that they are alone with Is it just you?, Dont you have friends? or Where is your husband, observations that perpetuate the notion that a solo traveler is incomplete and that travel is an activity done in pairs or as a group. Data on those over 50 reveal that older women are leading the way for travel in the UK and is the biggest growth area, as 57 is the average age for women travellers. Recommendations and advice from Influencers are mostly distrusted, especially by Millennials and Gen Z. 10. Most self-defense kits are small and can easily fit inside your bag, so no need to worry about space. What does this mean for businesses? 27% of women have said they would consider taking a holiday by themselves. Male decision-makers in tourism cannot understand or relate to the challenges women traveling solo face resulting in the segment being neglected and underserved. The majority of our travellers are aged between 25 - 39 (46%). 72% of women in the US have traveled alone. You will find women traveling 100% on their own or sometimes taking group tours so they more easily can meet people along the way. I would love to see more female-only tour packages with adventures, food, and exhibits (not only wellness as many women-only things are advertised) especially in countries that feel unsafe for women to travel too., I wish the travel industry promoted women owned hostels, hotels, etc.. Sources:journeywoman.com, hrnews.co.uk, astuteanalytica.com, Travelzoo survey. Best destination for a first solo trip: is a domestic destination within the travelers home country. 26% of Millennial women have traveled solo before and 27% have not but would consider doing so in the future. Social Media is an important part of female solo travel. 32 million single American women traveled at least once in the year 2019. Any resistance I get always comes from someone closer to home.. New, Insights into the worlds most important health markets, Figures and insights about the advertising and media world, Everything you need to know about the industry development. 11.2% of women who travel on business are business owners, in comparison to 15% of men. Whether it's pepper spray or a self-defense alarm, you should always bring one to two self-defense weapons appropriate for your journey. This can be very excluding for many women (WOC/Black women, trans women, women with disabilities etc.).. 57% of respondents consider COVID restrictions when picking a destination. 28% wants the travel industry to scrap the single supplements, or the higher cost associated with not having someone to share with, 34% wants the travel industry to help them stay safer when traveling solo and 12% asks for solo travel to be normalised. Sources: Forbes, TrekkSoft,Condor Ferries,Girl Power Marketing, TrekkSoft (2nd source), Phocus Wire. They have a huge amount of purchasing power and are decision-makers when it comes to travel. Solo female travel returns more than 45 million results on Google. I was born with disabilities and easily be spotted my disabilities. Solo Female Travel Survey - Part I: Motivations and challenges for women traveling solo 1. Save my name, email, and website in this browser for the next time I comment. 34% of the adventure travel in the US is done by women. International travel is high on the list of female solo travelers. Sources:GutsyTraveler, Forbes, MappingMegan. Choose your hotel / B&B location wisely. Package holidays are currently available for Channel Island destinations only. In 2010, they controlled $12 trillion globally and in 2019 this jumped up to a whopping $31.8 trillion globally. It has been found that 75% of those who take adventure, cultural or nature trips are women. The platforms act as a destination image library, a safety net, an inspiration guide and a place for recommendations. Due to varying update cycles, statistics can display more up-to-date 74% of women surveyed in 2015 have traveled alone or are planning to travel alone this year. 1 in 8 18 to 24 years old have been already on a holiday by themselves 84% of solo travelers are women, versus 16% of them being men Is solo travel safe? Solo trip bookings have grown45%in the last few years in this market. Top countries on Solo Female Travelers bucket lists include, The travelers nationality determines the bucket list, with most respondents favoring, 58% of respondents said they care about a. There has been a growing desire for females to travel alone and it is expected that $125 billion will be spent by women on travel this year. Women also occupy the majority of jobs in the travel industry, yet they make up only a small percentage of the executive positions. Building trust with women offers opportunities to connect at a deeper level with the decision maker in travel beyond the solo trip. How do women use social media when travelling. 13% are aged between 35-44, 6% between 25-34 & 1% are 18-24. 62% of women use social media to keep in touch with home. 43.5% of female business travelers worried they might become infected with Covid 19 during travel, despite safety measures. Same top-5 as in 2020 with slight changes in the order. The Covid-19 pandemic has slowed down many industries, and travel is a prime example. Regardless, in years prior to Covid-19, female travel showed solid growth. 29% of women will travel less frequently by air. Just make sure that it is in a place where you won't accidentally . 59%of women solo travelers say that they would go alone again within the next 12 months. 17% of females travel for history, culture and education. Affordability of a destination is a decision factor for 60% of respondents and single supplements are mentioned as a major barrier to solo travel.
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